direct marketing products to drive customers to purchase no matter where they are in the customer journey
Life Event Marketing
- New Movers are the Holy Grail of prospecting for household durable goods.
- 200-400,000 are available weekly. We score the best prospects for your business.
- Pre-mover, newly married and newly engaged trigger programs are available.
Browse and Cart Abandons
- Our Boomerang direct technology identifies your web browsers. Even if they never logged in…
- We produce highly personalized direct mail down to the specific offer, or product or category browsed.
- Your best customers and prospects are mailed every day.
Relationship With Your Most Important Asset
- Marketing budget spent on retaining your customer base is your best dollar spent – Your highest sales ROI.
- Keep customers engaged, interested and returning.
- Thank You, next logical purchase, 30/60 day, events, sales…
- Reactivate your dormant portfolio and gain incremental sales.
- Reduce customer churn.
- Include Purchase Anniversary, 3 or 6-month, special “welcome back” or “we miss you” offers.
Event Driven Marketing
Drive Traffic for Sales Events
- Bring back your customer base for key sales events.
- RFM segmentation targets your best conversion prospects.
- Open-to-Buys are also available (industry specific.)