case studies


Apparel Boomerang direct case study postcard
Boomerang direct logo


LS Direct Marketing’s data-driven, flexible approach serves as the foundational platform to our direct marketing program. The rich data they provide allows us to understand the ins and outs of our current customer base so we can best engage and win with them, while at the same time reaching new ones… LS Direct is a true partner…”

– Lindsey Claussen

Media Manager

Furniture Mart USA

“LS has been instrumental in helping us achieve our goals over the past several years… We are able to get the right message to the right customer and it really is working for us. Using SmartDash™, we can easily see where are marketing dollars are being spent and how effective our efforts are in each market…”

– Brandy Bell

Marketing Director

Ashley Homestores Southeast

“Since we began working with LS Direct on our direct mail pieces and formal invitations, our donations have more than doubled. They are truly amazing and have allowed us to assist so many more individuals fighting this terrible disease.”

– Chris Clarizio


Dean Michael Clarizio Cancer Foundation

“LS Direct is a true business partner. They bring us innovative ideas, like web site retargeting with Boomerang direct, and their team always re-optimizes who we mail to bring the highest incremental return on our marketing spend.”

– Mitch Keller

Marketing Director

Crest Furniture Inc. (Value City NJ & Ashley HomeStores)